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“Luxury, Heritage, and Legal Protection”: A Lecture at the Accademia Italiana

On May 4, Emanuele Rumi Rios and Sumit Sethi, founder of the luxury jewelry house SETHI based on Florence’s historic Ponte Vecchio, gave a lecture at the Accademia Italiana. SETHI combines the manufacturing heritage of Jaipur with the elegance of Italian design.

Students gained an in-depth insight into an international enterprise that preserves and promotes a thousand-year-old tradition.

Sumit Sethi’s entrepreneurial story was complemented by Emanuele Rumi Rios’s technical analysis, which outlined the legal and strategic aspects necessary to protect and promote artisanal excellence in global markets.